PURCHASE TRIGGERS

First we'll dive into what makes your clients need and want to buy from you in the first place. You'll learn how to ensure you're on their mind when they need you most.

AWARENESS & RESEARCH

Next we'll jump into understanding how you can create awareness and presence for your business ongoing, and importantly how to ensure your prospects can find you online when they are ready to buy.

ENGAGEMENT & APATHY

Knowing about your business is not enough to turn them into a customer. You need to engage them, nurture them, and make it easy for them to trust you and buy from you. We'll look at ways to create engagement and avoid apathy.

CONVERSION & EXPERIENCE

At this stage, we'll look at how you convert engaged leads into qualified sales leads, and into paying clients, and the experience you're creating for them once they're on board.

LOYALTY & ADVOCACY

Finally, you'll learn how to leverage your existing client relationships and satisfaction to create a referral network of pre-sold clients to drive further awareness and credibility of your business with new prospects.

Stevie V Brown is CEO of The Change Starter, a boutique marketing consultancy that works with growing small and medium companies who have established their business and are ready to put an outsourced marketing team in place to help them accelerate their growth.

With a Masters in Digital Marketing and over 26 years experience in advertising and marketing for both corporate and small business; Stevie is a verteran of her industry, and an experienced trainer and speaker.

Stevie uses proprietary and proven systems and frameworks to increase business and marketing know-how to create and implement growth marketing strategies that will attract and nurture more of your ideal clients; productise and package your services to increase their value and outshine your competitors; and grow your confidence in your own business.